RSS advertising with Bidvertiser

There are already several options for RSS advertising but Bidvertiser has decided to enter the market and offer publishers the opportunity to sell advertising in their RSS feeds. Of course this also means advertisers will also be able to buy ads in RSS feeds.

Advertising with RSS

With the much larger subscriber numbers for RSS feeds it has become more viable for advertising to appear within an RSS feed. An ad in an RSS feed means that the ad will only appear in the feed rather than on the site.

As RSS subscribers tend to be more interested in the content the ads could be more effective if targeted correctly. Bidvertisers feed advertising program is in public beta and offers RSS advertising and allows RSS publishers to sell RSS ads. It will be interesting to see how it progresses compared the Feedvertiser program.

3 things you really want to know about RSS

I have been doing some digging into the statistics for Newsniche to try and discover what you are really interested in when it comes to RSS. So I have come up with the imaginatively titled 3 things you really want to know about RSS. So here are the most wanted to know things about RSS in reverse order.

RSS publishing tools

The third most popular topic is on RSS publishing tools. Rather than an article this is a section of the site dedicated to letting you know how you can publish RSS on your site. Being able to publish RSS on your site means that you have a constant stream of updating content for your readers.

Which is the best RSS feed reader

The second most popular item on the site is an article on Which is the best RSS feed reader. You certainly want to know which is the best way to read your feeds. This is not surprising as RSS is all about being able to have information from your favourite sites available to you without having to visit every you like frequently. Why not subscribe to their feed and have the content come to you.

Using Javascript to display RSS

I guess deep down everyone wants to display RSS using Javascript as the number one most read article is Using Javascript to display RSS. This is an article I wrote ages ago showing you how you could easily place content from an RSS feed on your site using a snippet of Javascript. That is so 2006.

Checking your own RSS feeds

Are you checking your own RSS feeds, are you subscribed to your own feeds. If not then how do you know your feed is working properly. This is something I have come across, I have noticed on both my own and other bloggers feeds that sometimes your feed breaks.

The simplest thing you can do is subscribe to your feed in your feed reader. Create a separate folder to accommodate just your own feeds so you know exactly where they are. Now every time you make a post your new post will appear in your feed reader.

When you do your usual daily RSS trawl you will be reminded to check your feed. If there is anything amiss you will know about it sooner rather than later. I have emailed many a webmaster to tell them that their feed is broken. I mean who reads their own feeds, right.